Google Acquires Korean Blog Platform TNC

September 12th, 2008 at 12:00 am

tnc tatter and company textcube

I guess it’s safe to say that any web company’s dream is to be acquired by Google.  Except maybe for some mid-sized companies, but any small web startup in any niche would definitely want to be acquired by Google.

That good news most recently came to a Korean blog platform called TNC (Tatter and Company).  TNC was acquired by Google for an undisclosed amount. 

According to TNC’s founder and CEO Chang Kim, Google confirmed the deal Friday morning, saying it wants to "broaden its portfolio of locally-focused products, further encourage creation of openly accessible user-generated content, and improve search experiences of Korean users."  Although Google already owns Blogspot, it’s not a locally popular in Korea hence the acquisition of TNC.

Korea is one of the most computer and web literate nations in the world.  And they are also rich so the market for Google is looking good.

Chang Kim expounded on why he thinks Google acquired his company in his blog Web2.0Asia .  "Despite the danger of sounding too self-important, I would say our company was a fairly good acquisition target for Google. First, we had a killer product: Our previous work, Tistory blog service (now property of Daum as we sold the service to the Korea’s #2 portal), made to the top 10 Korean web destination in less than a year from launch, showing some 30,000% growth over the initial 8 months.

While other blog services seem to be exploring the idea of integrating social networks with blogs only lately, our new blog service Textcube (link in Korean) had already implemented the feature much earlier. Secondly, we have great engineering talents. Many of our software engineer’s hail from the nation’s leading comp sci programs, such as KAIST."

TNC is one of Google’s first acquisitions in Asia.