Change.gov Has Come to the WhiteHouse.gov

January 20th, 2009 at 12:00 am
 


whitehouse.gov

Barack Hussein Obama officially became the 44th president of the United States of America at 12 noon ET today.  Along with him, a lot of changes will be going on physically in the Whitehouse, including its website.

When President Obama won the elections in November his campaign website took on the name Change.gov.  That website, unlike most of the US government’s sites was more Web 2.0.  It is said that Obama won the elections because he was wise to leverage web technology during the campaign.

Moreover, Obama is known as the President of the Youtube generation.  So his website, Change.gov, was up to date with the times, its format was usual, it had Youtube, flash, and PHP, links at the top and bottom of the page, and probably every element any Web 2.0 designer puts into a website, including a blog.

Macon Phillips, the New Media Director for the Whitehouse says this, "Millions of Americans have powered President Obama’s journey to the White House, many taking advantage of the internet to play a role in shaping our country’s future. WhiteHouse.gov is just the beginning of the new administration’s efforts to expand and deepen this online engagement."

Of course, like the old Whitehouse.gov, the official website of the office of the President, the new one will be used to communicate what the government is doing to the people.  Unlike the old one though, the new one is designed to be a bridge where the people can send in their feedback, typical of the Web 2.0 trend.

Although the old Whitehouse.gov site also took on feedback, the presence of a blog is a major change for the site. Also, the new Whitehouse.gov, like the government it’s representing is centered on three priorities, communication, transparency, and participation.

So, now it’s safe to say, literally, to teh tune of the last line in Obama’s acceptance speech, (…change has come to America), "On this day, Change.gov has come to Whitehouse.gov."