Skype Set To Acquire GroupMe

August 22nd, 2011 at 2:16 pm
 


Skype has recently announced that it is set to acquire GroupMe, a group messaging service for mobile phones that was founded last year. GroupMe was first introduced at the Techcrunch Disrupt Hackathon and may have made such a showing that it may have gotten Skype interested. Skype is actually trying to make definitive moves to further improve on its service, even on the pending deal it may be having with Microsoft where the latter is set to acquire Skype for $8.5 billion. But the deal is still not yet closed, although already official.

Until then, Skype is still trying to improve on its goal in trying to reach over a billion users. One way it may be able to do this is by getting into more usage on mobile phones. GroupMe will provide Skype with the means to further reach out to a greater number of mobile users.

GroupMe offers a service that allows mobile phone users to create a social network out of their contacts list. Mobile phone users may then be able to group certain contacts. Sending a text message to one contact in the group and all the other members will receive the same message. Not only that, GroupMe also has conference call and photo sharing features, technologies that would further enhance and improve that of Skype’s own features. And since GroupMe is already designed for mobile users, it would be easier for Skype to be integrated on mobile space.

Actually, both companies seem to offer almost the same service to its users. This acquisition can also be looked upon as Skype trying to acquire a possible competitor in the mobile communications arena. Well, for whatever intents and purposes Skype may have on its recent acquisition, it may have done something good on its part to further make its goals achievable. And not only that, Microsoft may even find its own acquisition of Skype favorable all the more.

 

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