Google Announces All-In-One Privacy Policy

January 25th, 2012 at 7:22 pm

Google has announced it will unify the terms of service and privacy policies of all its online products, aiming to make it easier to comprehend for Google’s customers. The new policy would also allow Google to share data across its products more seamlessly, as well as enabling its services to link data for a more personalized service.

In a much simpler explanation, the habits of a user on one Google service will be reflected on another. For instance, if you searched for “solar system” on Google search as part of your homework, do not be surprised if YouTube would recommend spot videos about the solar system.

The search engine giant–which has expanded its business including YouTube, Google Maps, and Gmail among others–hopes the move could help minimize concerns from privacy regulators, yet this extensive integration of features could worry privacy advocates. Since users cannot opt out of these policies, privacy experts are concerned whether Google is going too far.

“Google’s new privacy announcement is frustrating and a little frightening,” James Steyer, chief executive of privacy rights group Common Sense Media said in an interview with The Washington Post. “Even if the company believes that tracking users across all platforms improves their services, consumers should still have the option to opt out–especially the kids and teens who are avid users of YouTube, Gmail, and Google Search.”

Source: PC Pro UK


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