Google Breaks up with Yahoo

Wednesday, November 5th, 2008
The Google-Yahoo ad deal which both companies signed in to about four months ago is dead.  Google today, walked away from the proposed partnership with Yahoo to avoid a legal battle with federal antitrust regulators who had notified the companies that they were planning to file a lawsuit to block the agreement. The decision to kill the deal has set back both Google and Yahoo which had high hopes for the part

Yahoo Google Ad Deal

Friday, September 26th, 2008
The Yahoo-Google deal that went down back in June where Yahoo basically outsourced some of their Ad business to Google after the failed Microhoo acquisition has been under scrutiny from the beginning. Google competitors including Microsoft have been complaining that the Yahoo-Google partnership violates antitrust regulations and promotes unfair competition. Although that case has not yet been acted upon by the US

AT&T Cancels Free Wi-Fi Offer

Monday, July 21st, 2008
    In what seems to be a confusing move on the part of the telecom giant, AT&T announced on its web page last July 18, 2008 that it is offering free Wi-Fi hot spots for iPhone users at about 17,000 Starbucks branches all over the US. This have got to excite a lot of AT&T subscribers with iPhones. But then comes the hard-to-believe part- AT&T pulls out the announcement from their web page in

Google Acquires Russian Ad Company Begun

Friday, July 18th, 2008
  Google has acquired Begun , a Russian contextual ads service company for $140 million according to a press release from Rambler Media . "Rambler Media Ltd. (“Rambler” or “the Company”), operating one of Russia’s most popular internet brands, announces that it has agreed to sell its contextual advertising company ZAO Begun (“Begun”) and related subsidiaries to Go

Seth MacFarlane and Google Try Out a New Video Distribution Platform

Monday, June 30th, 2008
Google will be trying out a new way of distributing both videos and ads. Google AdSense is now probably the best advertising platform that can reach a specific demographic at any given time. It’s infrastructure that lets Google and its publishers and advertisers all make money have been the lifeline of the Web2.0 revolution making sites self reliant instead of big-air-filled IPO’s. Anyway, that same i

Developing More Effective Ads on Social Networks

Tuesday, June 24th, 2008
Social networks have become a niche that advertisers want to break. The fact that social networks are composed of millions of people make them quite a gold mine when it comes to advertisements. But the way that advertising has been using this online medium might be considered relatively primitive so far. And it is a type of online advertising not being considered by a lot businesses so far, despite the fact that i

Technorati to Launch Ad Network

Wednesday, June 18th, 2008
The blog search engine Technorati has expressed to the Internet public its plans of venturing into the blog advertising network. Blog focused advertising has been long dominated by Federated Media and Glam, with successfully recorded financing rounds in the last few months based on the number of hits per day. Technorati CEO Richard Jalichandra wishes to make it known that they’ll be doing the same with that

Third Party Ads Allowed on Google Content Network

Friday, May 23rd, 2008
Google Adsense, the largest ad platform on the web today has opened its doors to third party vendors. This allows other ad vendors (pre-approved by Google) to serve ads on sites of Adsense subscribers. The service is now currently open for North American Google content network only where Google has in place a number of third party vendors reviewed and confirmed as legitimate ad servers who comply with GoogleR

Twitter Japan Launches with Ads

Wednesday, April 23rd, 2008
Twitter is making waves worldwide. Today, just launched and the familiar microblogging / life streaming site looked pretty much the same except for tyhe kanji characters and graphic ads where your profile summary was supposed to be. Alright, so they just moved your profile summary a otch down to make room for the ads. This somehow comes as a surprise to the Twittering community but according to Joi Ito

Juggling Jangl: New Ads Service Being Tested

Thursday, March 6th, 2008
Jangl , an on-line call and SMS provider that drives its members-normal and stalkers alike-to go bananas (read: free web calls, free web SMS, eternal anonymity), now sets its eye on firing up revenue: mobile ads. Called the Mobile Media Platform, it allows advertisers wider and more targeted consumer reach by inserting ads in IP-based text messages and voice calls. Jangl lets its members connect with others on-li